Public sector & government
Scale and scrutiny at once: environment and ALM strategy that survives audit, integration with legacy systems that aren't going anywhere, and reporting that has to be defensible rather than indicative.
Housing
Tenancy, property, repairs and complaints modelled once rather than per module — so consent, vulnerability and contact preference live at contact level and every module honours them.
Investment & asset management
Investor and prospect relationships, product tiering and AUM reporting, with subscription and marketing preference handling that stands up to an FCA conversation.
Industry & membership bodies
Membership, engagement and event management on Dataverse — a single member record rather than a mailing list with a CRM attached.